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Latest In: personalization

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Bye-Bye, Boomers: Millennials & Gen Z Now Constitute 64% Of Business Buyers

Bye-Bye, Boomers: Millennials & Gen Z Now Constitute 64% Of Business Buyers

Despite Millennials and Gen Zers being the butt of numerous jokes, Forrester's “Buyers' Journey Survey, 2022” found that…

Blog February 22
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ZoomInfo To Integrate GPT Into GTM Platform

ZoomInfo To Integrate GPT Into GTM Platform

ZoomInfo, a go-to-market (GTM) software, data and intelligence provider, announced it will integrate GPT technology into its platform.…

Industry News February 21
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The Top 5 Elements Of Successful Account-Based Strategies

The Top 5 Elements Of Successful Account-Based Strategies

When deciding how to target your marketing efforts, you've probably made a choice between “casting a wide net”…

Demanding Views February 21
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