Latest In: personalization

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Multiply Bring Self Learning Advertising to ABM Adobe

Multiply Brings Self Learning Advertising to ABM

Key Takeaways Multiply’s 10 Min ABM aims to remove the execution bottleneck in account-based advertising by automating personalized…

News Brief July 14
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Databricks Enters the Marketing Industry with Agentic CDP CustomerLake Shanghai,China August 10th 2023: Databricks brand logo on official website. American software company

Databricks Enters the Marketing Industry with Agentic CDP CustomerLake

Key Takeaways Databricks introduced CustomerLake, an agentic CDP designed to unify customer data, AI models, agents, identity resolution…

News Brief June 29
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DGR SundaySky Brendan Cournoyer AI Video Fails Without Personalization

Why Enterprise AI Video Fails Without Personalization

Artificial intelligence (AI) video is having a moment, and for good reason. Enterprise teams across marketing, customer experience,…

Demanding Views June 26
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2026 Demand Gen Benchmark Survey

Take the 2026 Demand Gen Benchmark Survey: Help Shape What Comes Next

Key Takeaways The 2026 Demand Gen Benchmark Survey highlights how B2B teams are shifting budget, measurement and workflow…

Blog July 15
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DGR CMO Council’s Tom Kaneshige CMOs Must Rethink B2B Content Strategy

How CMOs Must Rethink B2B Content Strategy in the Age of AI: The DGR Interview with CMO Council’s Tom Kaneshige

Key Takeaways:  B2B CMOs must create structured, evidence-based content that serves both human buyers and AI agents involved…

Feature June 8
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DGR AI MarTech Readiness Steve Chitwood

Your Martech Stack Isn’t the Problem – Your Architecture Is

Most martech stacks aren’t the real problem. The architecture underneath them is. CMOs and CIOs have spent the…

Demanding Views June 5
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Insider One Acquires Bluecore Mergers corporate and acquisitions. Two company acquisition businessman handshake work together collaboration

Insider One Acquires Bluecore

Key Takeaways Insider One acquired Bluecore to strengthen its data infrastructure and expand autonomous customer engagement for enterprise…

News Brief June 4
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DGR B2B customer engagement Iterable Priya Gill

Iterable CMO Priya Gill Provides B2B Customer Engagement Insights: Demand Gen Report Q&A

Key Takeaways: Iterable’s Priya Gill says B2B customer engagement now depends on consistent, connected experiences that build trust…

Feature May 27
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Adobe Looks to Redefines Customer Experience with CX Enterprise

Key Takeaways:  Adobe introduces CX Enterprise, an AI-powered system to streamline customer lifecycle management. CX Enterprise integrates with…

News Brief April 27
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Canva's acquisition of Simtheory and Ortto Laptop computer displaying logo of Canva

Canva Acquisitions Expands Marketing AI Capabilities

Key Takeaways: Canva’s acquisition of Simtheory and Ortto enhances its AI capabilities, enabling end-to-end marketing lifecycle management. The…

News Brief April 22
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Calling All ABM Experts: Share Your Insights in the Demand Gen Report Annual Survey

Key Takeaways: Participate in the B2B Marketing Benchmark Survey to gain early access to actionable insights and data-driven strategies that…

Blog April 20
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DGR Q&A Branch Adam Landis

Navigating the Future of AI Search: The DGR Interview with Branch’s Adam Landis

Key Takeaways: Branch’s Adam Landis AI details how AI-search delivers fewer but higher-intent users, requiring marketers to shift…

Feature April 15
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