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Latest In: personalization

Ipsos MMA Marketing analytics marketing planners measurement tools multitouch attribution paid media Patrick Cummings personalization
Ipsos MMA Launches Multi-Touch Attribution Tool For Marketing Planners

Ipsos MMA Launches Multi-Touch Attribution Tool For Marketing Planners

Marketing Management Analytics (Ipsos MMA), a marketing analytics consulting firm, has released a 2.0 version of its Activate…

Industry News October 9
ABM Engagio Jon Miller marketing automation personalization Sales Enablement
Source: Engagio

Engagio Releases Solution To Automate High-Impact Plays Across Channels

Engagio has launched Orchestrate, a solution designed to enable automated, high-impact plays across advertising, sales engagement, direct mail,…

Industry News October 3
AI B2BDE19RC Data management Des Cahill Oracle Oracle Cloud personalization Sales Enablement Suhas Uliyar
Source: Oracle

Oracle Unveils Updates To Customer Data Platform, Data-Driven Cloud

Oracle has released updates to CX Unity, the company's enterprise-class customer data management platform, as well as new…

Industry News September 17
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