CX daily marketing operations Demand Spring lead nurturing MAP technology marketing automation platform personalization ROI
A good B2B marketer knows that their marketing automation platform (MAP) is only as effective as the people…
Industry News
September 21
CIOs CMO Council CMOs IT teams MarTech martech stacks omnichannel ROI
As marketers continue to optimize their martech stacks to fulfill more roles within B2B organizations, collaboration outside of…
Industry News
August 19
ABM ABX account engagement b2bsmx CRM Demandbase Microsoft Outreach personalization predictable revenue revenue innovators ROI Smarter GTM
It's become an unwritten rule in modern B2B marketing: You can't host an event without spotlighting account-based marketing's…
Industry News
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