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Latest In: ABM/ABX

Madison Logic
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Madison Logic Names New CEO

Madison Logic, a global digital account-based marketing (ABM) platform, welcomed Keith Turco as its new CEO. Turco will…

Industry News April 9
#B2BMX ABM Accountbased marketing B2B Marketing Exchange Content content creation content management demand generation
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#B2BMX24 Day 1 & 2 Recap: Crafting Immersive Content That Matches The Modern Buying Experience

I hate to say it, but if you're not in sunny Scottsdale right now… you're missing out big…

Industry News February 28
ABM Accountbased marketing revenue enablement revenue strategies Sales Enablement Scrappy ABM
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#B2BMX24 Campfire Session: How To Build A Sales Activation Playbook For ABM Strategies

There are many flavors of scrappy account-based marketing, but the common ingredients are always resourcefulness, creativity and adaptability.…

Blog February 28
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