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Understanding the Language of B2B: The ABC’s of Demand Gen Report

Navigating the world of B2B Marketing and MarTech requires a shared language. And for those starting their career,…

Feature November 12
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"Advancing Media Campaigns: Strategic Insights into Consumer Behavior Management and Programmatic Ad Buying"

AdLib, Curated.Media Look to Streamline Programmatic Buying

To tackle programmatic fragmentation from both sides of the transaction, AdLib, provider of the leading demand-side platform (DSP)-agnostic…

News Brief November 11
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Spotlighting the B2BMX Sessions from Advertising Week New York

Most B2B marketing teams are stuck in a tactical cycle, fixing immediate problems without designing a framework for…

Blog November 11
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Take Our 2026 Database Strategies & Contact Acquisition Benchmark Survey

Many B2B marketers are operating in a data vacuum, making critical decisions without a clear view of what…

Blog November 10
#SPS25 10 Tactical Steps to Become an AI-Native B2B Marketer AI Al Lalani Alexis Carroll Cline Alicia Hale artificial intelligence Building the Future of B2B Marketing with AI Automation & Alignment Content in the Age of AI: Tools and Tips for Stellar Performance Demandbase Emerald Studio Josh Baez NetLine Omnibound AI Pamela Ravetier Rob Jekielek Strategy & Planning Series Strategy Happens in the Margins: The Quiet Return of Curiosity Chaos and the Joy of Not Knowing What Comes Next The Harris Poll Tonya Cooper
SPS25 Day One

Watch the SPS25 Webinars When You Want

If you missed our 12th Annual Strategy & Planning Series (SPS), we have now the four sessions on…

Blog November 6
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TrustRadius Goes Beyond the B2B Buzzwords with New AI Tools Report

A new research report from TrustRadius focused on helping  B2B companies better understand the tech landscape to match…

News Brief November 4
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Forrester’s B2B Marketing Predictions for 2026

As more B2B buyers adopt generative artificial intelligence (GenAI) and conversational search tools to gather faster insights, marketing,…

News Brief November 3
#SPS25 10 Tactical Steps to Become an AI-Native B2B Marketer AI Al Lalani Alexis Carroll Cline Alicia Hale artificial intelligence Building the Future of B2B Marketing with AI Automation & Alignment Content in the Age of AI: Tools and Tips for Stellar Performance Demandbase Emerald Studio Josh Baez NetLine Omnibound AI Pamela Ravetier Rob Jekielek Strategy & Planning Series Strategy Happens in the Margins: The Quiet Return of Curiosity Chaos and the Joy of Not Knowing What Comes Next The Harris Poll Tonya Cooper
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SPS25: Emerald Studio Webinar Focuses On AI Content Tools, Tips

As the 12th Annual Strategy & Planning Series (SPS) enters our last day, today’s webinars is focused on…

Blog October 29
AI artificial intelligence B2B Demand Generation Branded Demand Matt Hummel Performance Marketing: Unifying Brand and Demand for Pipeline Growth pipeline360
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Pipeline360’s Matt Hummel on Breaking Silos and Tying Brand Activity Directly to Revenue

Successful teams are those who stop thinking of separate brand and demand initiatives and instead build a unified,…

Blog October 29
#SPS25 10 Tactical Steps to Become an AI-Native B2B Marketer AI Al Lalani Alexis Carroll Cline Alicia Hale artificial intelligence Building the Future of B2B Marketing with AI Automation & Alignment Content in the Age of AI: Tools and Tips for Stellar Performance Demandbase Emerald Studio Josh Baez NetLine Omnibound AI Pamela Ravetier Rob Jekielek Strategy & Planning Series Strategy Happens in the Margins: The Quiet Return of Curiosity Chaos and the Joy of Not Knowing What Comes Next The Harris Poll Tonya Cooper
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SPS25 Day 2: Fix Disconnected Data, Align B2B Teams, Activate Intelligence

The 12th Annual Strategy & Planning Series (SPS) enters our second day, with two webinars focused on helping…

Blog October 28
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Vibe.co Raises $50M to Bring AI-Powered Advertising to CTV

Vibe.co, a ad platform that brings hyper-targeting to connected TV (CTV) for performance marketers, has closed $50 million…

News Brief October 27
#SPS25 10 Tactical Steps to Become an AI-Native B2B Marketer AI Al Lalani Alexis Carroll Cline Alicia Hale artificial intelligence Building the Future of B2B Marketing with AI Automation & Alignment Content in the Age of AI: Tools and Tips for Stellar Performance Demandbase Emerald Studio Josh Baez NetLine Omnibound AI Pamela Ravetier Rob Jekielek Strategy & Planning Series Strategy Happens in the Margins: The Quiet Return of Curiosity Chaos and the Joy of Not Knowing What Comes Next The Harris Poll Tonya Cooper
SPS25 Day One

SPS25 Kicks Off Today: From AI Hype to Real B2B Marketing Strategy

The 12th Annual Strategy & Planning Series (SPS) begins today, our webinar series focused on helping marketers who…

Blog October 27
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