Latest In: Content Strategy

#B2BMX B2B Marketing Exchange Content content marketing Content Strategies personalization targeting
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#B2BMX Day 3 Recap: Unraveling The Marketer’s Paradox To Enter The B2B Content Renaissance

Content's “king” moniker was on full display at the 2024 B2B Marketing Exchange, as nearly all sessions touched…

Industry News February 29
#B2BMX ABM Accountbased marketing B2B Marketing Exchange Content content creation content management demand generation
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#B2BMX24 Day 1 & 2 Recap: Crafting Immersive Content That Matches The Modern Buying Experience

I hate to say it, but if you're not in sunny Scottsdale right now… you're missing out big…

Industry News February 28
AI artificial intelligence chat GPT chatbot contextual response conversational AI Conversica GPT
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Conversica Advances AI Chat Function With Contextual Response Generation Solution

Conversica, Inc., a provider of conversational AI solutions, released its Contextual Response Generation solution to help deliver accurate,…

Industry News February 12
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