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C2C15 Recap: The Indirect Buyer’s Journey, Buyer Centricity And Influencers Hot Topics

Many of the speakers at this year's B2B Content2Conversion Conference noted that the buyer's journey doesn't always follow…

Industry News February 18
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C2C15: Leveraging Influencers For Credible, Valuable Content

Nearly all (90%) of B2B companies are using content marketing, and 82% of senior executives say content is…

Industry News February 17
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Increasing Content Relevancy, Value & Utilization Top Themes At Content2Conversion Conference

The more than 450 B2B marketers who will be gathering in Scottsdale, AZ next week for the Content2Conversion…

Industry News February 11
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