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Latest In: Content Strategy

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DemandScience Acquires Bound, DemandJump

DemandScience has acquired two companies to further their investments in AI-driven products that provide marketers with intelligent predictive…

News Brief April 14
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4 Need-to-Know Trends for B2B CMOs in 2025

Marketing is a grind. But every year, the clock starts over, offering CMOs a chance to look back…

Demanding Views March 28
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The B2B Marketing Accountability Era: Why CMOs Must Prove Impact or Risk Budget Cuts or Worse

For years, marketing has been able to operate with some degree of ambiguity. Sales teams have clear quotas,…

Demanding Views March 21
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