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LinkedIn Launches New Engagement API For Deeper Audience Insights

LinkedIn Launches New Engagement API For Deeper Audience Insights

LinkedIn has added an Audience Engagement category to its Partner Program that is positioned to help marketers refine…

Industry News August 13
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Augmented And Virtual Reality: The Latest Engagement Drivers In B2B Marketing

Augmented And Virtual Reality: The Latest Engagement Drivers In B2B Marketing

As digital marketing continues to evolve and change, the need to engage customers in unique ways becomes even…

Industry News August 7
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PathFactory Names Helen Baptist As New COO

PathFactory Names Helen Baptist As New COO

PathFactory, a content insights and activation platform, appointed Helen Baptist as its Chief Operating Officer. She will lead…

Industry News July 29
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