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Latest In: Data Strategies

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Airtable Launches New Marketing Solution To Drive Business Growth

Airtable Launches New Marketing Solution To Drive Business Growth

Airtable, a workflow building platform, released a solution to help marketing teams streamline content and campaign workflows, move…

Industry News March 29
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Salesforce Releases ABM Innovations To Further Identify Buyer Behaviors

Salesforce Releases ABM Innovations To Further Identify Buyer Behaviors

Salesforce added two account-based marketing (ABM) innovations to its Digital 360 platform: Einstein Key Account Identification and Accounts…

Industry News March 17
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Data-Driven B2B Sales Processes Are A Business Imperative

Data-Driven B2B Sales Processes Are A Business Imperative

The Covid-19 pandemic has been a seminal, existential event for businesses with B2B sales processes. Since March 2020,…

Demanding Views February 19
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