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Latest In: Data Strategies

Data management Drift revenue acceleration tech stack
Drift Launches Prospector Tool

Drift Launches Prospector Tool

Drift, a revenue acceleration platform, has launched Drift Prospector, a new tool that aims to help sales and…

Industry News August 5
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#Bii20 Webinar Series Highlights Importance Of Intent Data, Buyer Interdependence & ABM To Reach Audiences

#Bii20 Webinar Series Highlights Importance Of Intent Data, Buyer Interdependence & ABM To Reach Audiences

With the advent of COVID-19, the B2B industry has undergone a massive shift in the way marketers are…

Industry News July 29
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Q&A With Forrester's Steve Casey: Why B2B Brands Must Treat Buyers As Equal Partners

Q&A With Forrester’s Steve Casey: Why B2B Brands Must Treat Buyers As Equal Partners

The B2B buyer's journey, as well as buyer expectations, are constantly evolving. A new report from Forrester has…

Industry News July 1
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