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Latest In: Go-To-Market Strategy

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Agentic AI Company Landbase Raises $30M

To support its continued investment in GTM-1 Omni, Landbase has raised $30 million in Series A funding. GTM-1…

News Brief July 1
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HG Insights Acquires TrustRadius

With an eye towards delivering the most comprehensive artificial intelligence (AI)-powered revenue growth intelligence (RGI) solutions on the…

News Brief June 24
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HubSpot Launches CRM Research Connector with ChatGPT

With over 75% of HubSpot customers using ChatGPT, the company is now offering a new tool to make…

News Brief June 10
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Mural: 85% of GTM Teams Confident in Company Collaboration

Mural’s 2025 Global Go-to-Market (GTM) Alignment Gap Index uncovered that GTM teams made up of sales, marketing, and research…

News Brief June 9
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Apollo.io Appoints New CMO, CRO to Accelerate GTM Innovation

Apollo.io, a leading artificial intelligence (AI)-powered go-to-market sales platform, recently announced the appointments of Marcio Arnecke as Chief…

News Brief June 5
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Spend Summer Camp with #B2BMX, Demand Gen Report

School may be out for summer, but that doesn’t mean the learning stops! In fact, we’d argue it’s…

News Brief June 2
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How CMOs Can Lead with Agility and Purpose

For CMOs, finalizing the annual marketing budget is just the beginning. The real work lies in translating those…

Demanding Views May 30
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Oktopost: Employee Advocacy, Corporate Social Strategies Reshaping B2B Marketing

The latest research from Oktopost’s reveals how employee advocacy and corporate social strategies are reshaping the landscape of…

News Brief May 28
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Gartner Survey: 73% of CSOs Prioritizing 2025 Growth from Existing Customers

A newly released Gartner survey found 73% of CSOs are prioritizing growth from existing customers for 2025. The…

News Brief May 20
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OneShot.ai Launches GTM platform Execution OS

Companies over the last year and a half have developed “AI digital workers” to replace headcount to provide…

News Brief May 12
B2B marketing B2B sales top 2025 trends
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3 B2B Sales and Marketing Trends Reshaping Buyer Demand

Integration of AI across channels. Purpose-Built Enterprise LLMs. Demand for personalized content. A questionable first quarter start to…

Demanding Views May 2
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Demandbase Unveils Marketplace and Developer Portal

Demandbase has made available its Marketplace and Developer Portal, a hub for integrations and partners built to simplify…

News Brief April 28
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