Latest In: Go-To-Market Strategy

AI in Marketing B2B marketing buyer intent customer engagement Iterable marketing operations personalization Priya Gill
DGR B2B customer engagement Iterable Priya Gill

Iterable CMO Priya Gill Provides B2B Customer Engagement Insights: Demand Gen Report Q&A

Key Takeaways: Iterable’s Priya Gill says B2B customer engagement now depends on consistent, connected experiences that build trust…

Feature May 27
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DGR Demand Gen Televerde Brianne Wunder

The Demand Gen Engine: Why B2B Retention Now Depends on Value Realization

Retention in B2B has traditionally been measured at the moment of renewal. But in practice, renewal decisions are…

Demanding Views May 26
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Xactly Launches Fleet of Agents for Revenue Planning, Compensation Person interacting with an AI workflow automation diagram on a tablet, featuring an AI agent, data processing, and connection icons, representing smart process management.

Xactly Launches Fleet of Agents for Revenue Planning, Compensation

Key Takeaways: Xactly’s Fleet of Agents and Intelligence Studio helps revenue teams automate manual work across planning, compensation,…

News Brief May 25
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