Latest In: Go-To-Market Strategy

B2B data BDR teams contact data data enrichment EMEA sales insightsoftware Lusha multithreading outbound sales pipeline generation sales acceleration sales intelligence
insightsoftware’s Lusha Success Multiethnic Chief Financial Officer Holding a Meeting with a Group of Fintech Investors. Diverse Team of Managers, Analysts and Board Members Having a Meeting in Front of Big Digital Screen

From Limited Contact Coverage to Closed Deals: insightsoftware’s Lusha Success

Key Takeaways insightsoftware improved EMEA contact data quality with Lusha, helping BDR teams reach the right buyers faster…

Case Studies June 4
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Salesforce Acquires Contentful, Rolls Out New AI Agents for Marketers Roosendaal, The Netherlands March 10, 2025: A mobile phone displaying the logo of Salesforce, with the company website, displaying Agentforce, in the background.

Salesforce Acquires Contentful, Rolls Out New AI Agents for Marketers

Key Takeaways: Salesforce is combining customer data, AI, and Contentful’s composable content platform to support more personalized cross-channel…

News Brief June 3
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DGR Revenue Tech Is Underperforming Andrea Tarrell,

Why Your Revenue Tech Is Underperforming (And It’s Not the Software’s Fault)

B2B revenue teams have never had access to more technology. CRMs, marketing automation platforms, ABM tools, sales enablement…

Demanding Views June 2
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B2B Marketing Exchange East
Campaign Optimization Series
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Strategy & Planning Series