Latest In: Go-To-Market Strategy

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DGR Lusha Yoni Tserruya change jobs B2B Data

What Good Looks Like in B2B Sales Data in 2026

Most people in this industry don’t realize that every working day, roughly 13,600 B2B contacts change jobs. That’s…

Demanding Views October 16
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DemandBase Webinar B2BMI

Beyond the AI Pilot: Why 2027 GTM Strategies Can’t Wait Webinar Set for Oct. 26

Key Takeaways Most B2B organizations have tested AI, but few have turned pilots into a coordinated strategy that…

Blog October 15
Account Battlecards AI workflows buyer intelligence ChatGPT Claude GTM teams Informa TechTarget intent data MCP Server Model Context Protocol Personalized Outreach
Informa TechTarget Launches Buyer Intelligence MCP Server

Informa TechTarget Launches Buyer Intelligence MCP Server

Key Takeaways Informa TechTarget made its Buyer Intelligence solution available through a Model Context Protocol (MCP) server, so…

News Brief October 13
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Campaign Optimization Series
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