How High-Growth Companies Are Navigating The 2023 Downturn
When we were developing Forrester's “Planning Guide 2023: B2B Marketing Executives,” we specifically evaluated our 2022 B2B marketing…
Demanding Views April 7
Latest In: Personalization
Drift Appoints New SVP Of Strategy
Quick Scoop: Drift hired David Voll as SVP of Strategy. Voll will be responsible for defining and executing…
Industry News April 5
Salesloft Unveils Generative AI Capability; Multilingual Support Capabilities
Quick Scoop: Salesloft announced several platform enhancements, including multi-language support and generative AI. Through the innovations, the company…
Industry News April 4
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
