B2B Marketers Leveraging Data To Make Buyer Personas More Accurate And Actionable
B2B marketers are starting to rely more on data-driven persona development as a way to personalize their interactions…
Industry News October 7B2B marketers are starting to rely more on data-driven persona development as a way to personalize their interactions…
Industry News October 7Get Smart Content, a website personalization platform provider, has integrated with Marketo in a move designed to expand…
Industry News October 5The top benefit of account-based marketing (ABM) is increasing engagement with target accounts, according to 83% of respondents…
Industry News October 1