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Latest In: Personalization

Adam Blitzer marketing and sales alignment Pardot salesforce
Why You Shouldn't Put Off Brokering A Marketing And Sales Peace Treaty

Why You Shouldn’t Put Off Brokering A Marketing And Sales Peace Treaty

In today's always-on world, competition for customer mindshare is at an all-time high. With mile-a-minute social networks, overflowing…

Demanding Views August 24
acquisitions Maxymiser Oracle Oracle Marketing Cloud
Oracle Acquires Maxymiser, Predictive And Data-Driven Tools Could Be Next

Oracle Acquires Maxymiser, Predictive And Data-Driven Tools Could Be Next

Oracle acquired Maxymiser, a cloud-based testing platform designed to personalize the customer experience across the Web and mobile.…

Industry News August 20
B2B program eBay Enterprise ecommerce platform Magento personalization
Magento Expands Footprint In B2B Market With New Program

Magento Expands Footprint In B2B Market With New Program

Magento, an eBay Enterprise company and E-commerce platform provider, unveiled its B2B program designed to bring a more…

Industry News August 14
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