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Latest In: Sales Enablement/Acceleration

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Beyond Sales: Why Demand Gen Teams Are Embracing Incentive Compensation

Historically, incentive compensation has been synonymous with sales teams— commissions, bonuses, and performance-based pay structures designed to close…

Demanding Views July 18
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Making Every Scan Count: How Smart QR Code Strategies Help Marketers Maximize Event ROI

Experiential marketing is having a moment. Companies are investing more in events and activations than they did before…

Demanding Views July 11
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How BAM Advertising Transformed Lead Generation with CallTrackingMetrics

For marketing agencies working with home service and trade clients, one of the biggest challenges is attribution. How…

Case Studies July 10
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Wunderkind Launches Framework for Performance Marketing Integration

Agentic artificial intelligence (AI) decisioning platform Wunderkind recently released Build with Wunderkind— an API-first integration suite designed to meet…

News Brief July 7
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Informa TechTarget, Salesloft Partnership Focused on Data-Driven Prospecting 

Informa TechTarget and Salesloft are offering a new integration designed to help their customers build and accelerate pipeline,…

News Brief June 30
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Athean Launches New AI-Powered Sales Platform

Athean is a new artificial intelligence (AI)-driven prospecting and engagement platform aiming to transform how sales teams win…

News Brief June 25
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Invoca Acquisition Brings AI Capabilities to its Platform

Invoca has signed an agreement to acquire Symbl.ai, an artificial intelligence (AI)-driven human intelligence platform. The deal brings Symbl.ai’s broad…

News Brief June 10
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Expandi, Kompass Announce B2B Marketing Alliance

Expandi Limited and Kompass have entered an alliance aiming to redefine how businesses connect, market, and grow by…

Uncategorized May 27
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Navigating the AI-Driven Buyer: A New Era for Sales Engagement

As technology continues to evolve, the landscape of B2B buying is undergoing a significant transformation. With digital tools…

Demanding Views May 23
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ServiceNow, Xactly Unify Sales Order, Performance Management

ServiceNow and Xactly recently announced a collaboration to provide the sales industry enhanced visibility into Sales Performance Management…

News Brief May 22
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Salesloft Launches 15 New AI Agents

Salesloft announced the expansion of its artificial intelligence (AI) capabilities with 15 new autonomous agents that reduce manual…

News Brief May 19
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Chassis Cab Modernizes with Data-Driven Sales Strategies

As companies expand, they can struggle to keep up with the demand for automated data analysis. The business…

Case Studies May 1
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