From Funnel Cake To Microfunnels: Describing The Modern Buying Journey
During my time at the recent Forrester Forum For Marketing Leaders, I overheard the “f” word quite a bit.…
Blog May 10
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5 Ways B2B Companies Can Rule Instagram
With its emphasis on visual context, it’s no surprise that Instagram has become a huge platform for B2C…
Blog May 3
Experts Share Their View On The Current Meaning Of “Modern Marketing”
As I made my plans for Oracle's Modern Marketing Experience event in Las Vegas this week, it dawned…
Blog April 26
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