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Responsive Extends AI Capabilities Within Strategic Response Management Platform

Responsive (formerly RFPIO), a provider of strategic response management software, unveiled enhanced AI product capabilities at its Responsive…

Industry News October 20
audience brand marketing demand generation education event audience event marketing events personalization understanding
The Importance Of Knowing & Defining Your Audience For Impactful Live Events

The Importance Of Knowing & Defining Your Audience For Impactful Live Events

From our experience with organizing (and helping businesses organize) thousands of live events, we've realized a fundamental truth:…

Demanding Views October 20
2023 ABM Benchmark Survey: Orgs Increasing ABM & Demand Gen Integration; Focusing On New Tech & Data Sources

2023 ABM Benchmark Survey: Orgs Increasing ABM & Demand Gen Integration; Focusing On New Tech & Data Sources

More than two-thirds (67%) of practitioners are leveraging an account-based marketing (ABM) strategy — and for those who…

October 18
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
dgr event bii
Strategy & Planning Series