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api integration BAM Advertising & Marketing BAM Lead Tracker BLT CallTrackingMetrics channel tracking conversation analytics DNI dynamic number insertion return on ad spend ROAS ROI
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How BAM Advertising Transformed Lead Generation with CallTrackingMetrics

For marketing agencies working with home service and trade clients, one of the biggest challenges is attribution. How…

Case Studies July 10
B2B pipeline campaign activation data Impartner INFUSE ROI sales funnel
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Infuse, Impartner Partner to Deliver Turnkey Channel Demand Programs

Infuse and Impartner have comes together in a strategic partnership designed to transform how vendors and their partners…

News Brief July 9
AI artificial intelligence BDR Goldcast Goldcast 2025 B2B Webinar Benchmark Report Palash Soni personalization webinars
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Goldcast’s Palash Soni Talks About What B2B Leaders Need to Know About the Future of Webinars

Webinars have long been a staple in the B2B marketer’s toolkit, but the landscape is changing faster than…

Feature July 9
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Campaign Optimization Series
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Strategy & Planning Series