Demand Gen Report
Compliance Meets Creativity: The Role of AI in B2B Video Strategies
In 2025, 89% of businesses are using video as a marketing tool as it increases engagement and has a high ROI compared to other initiatives. Video has been a buzzword in marketing for...
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Stensul Marketing Creation Platform Seeks To Streamline Asset Collaboration & Creation
Stensul is a marketing creation platform that reportedly reduces marketing creation time by up to 90% by streamlining the collaboration process and simplifying marketing asset creation. The Lowdown According to Stensul,…
Solution Spotlight March 7Programmatic Advertising Tricks For B2B Marketers
As more B2B buyers favor online channels, targeted advertising is gaining traction as an important part of an end-to-end marketing strategy. In 2024, U.S. B2B marketers will spend a third…
Demanding Views March 7How To Unlock Customer Centricity Through AI-Powered Processes
You can’t have any conversations in modern marketing without someone bringing up artificial intelligence (AI) and/or data — or using one to inform the other. In this data rich environment, Debbie…
Blog March 5