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Demand Gen Report

DV B2B SearchDemanding Views

Measuring the True Value of Search in B2B Marketing

B2B marketers love search marketing and there’s a good reason. Search is a major part of most buying processes. It’s such a vital element of the buying process that it...

Featured

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The Rise of B2B Influencers on LinkedIn

News Brief
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Last Day to Complete Demand Generation Benchmark Survey is June 13

News Brief
team work problem solving employee staff

Netsmart Uses AI-Powered SRM Tool to Fix Fractured Workflow

Case Studies
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DecisionTelecom’s Sergii Diachenko on B2B SMS Marketing Outlook

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Latest Posts

Alta

Alta Raises $7M Seed Round to Amplify AI-Powered Revenue Workforce

Alta, a provider of AI-powered revenue workforce solutions, has raised $7 million in seed financing and officially launched out of stealth. Entrée Capital and Target Global led the round, while…

Industry News March 4
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Will the Rise of AI Impact the Social Skills of Sellers?

A survey of 3,496 global employees found that 41% of sellers believe new AI-powered technologies have helped automate repetitive tasks, increasing their capacity. As a result, Gartner predicts that 10%…

Uncategorized March 3
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Converging Worlds: Navigating The Blurring Lines Between Demand Gen & ABM 

As the marketing landscapes evolve, the once-clear distinctions between demand generation and account-based marketing (ABM) are fading. What was once a tactical separation —  with demand gen casting a wide…

Demanding Views February 28
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