Demand Gen Report

From the Wild West to a World of Accountability in Data

For more than a decade, third-party data has powered the digital advertising economy. What began as a wide-open marketplace built on speed and experimentation is now defined by a new...

Latest Posts

The B2B Marketing Exchange is On the Move

After many years of fun under the Scottsdale sun, the B2B Marketing Exchange is making big moves to the Golden State. It was a difficult decision to make, but the…

News Brief April 30

Sales performance management and report concept. Drive sales performance to optimize sales team's capabilities and optimize the window opportunity for the sale. Improve sales efficiency, agile CRM.

Xactly Design Available with Two New Solutions

Xactly has announced the general availability release of Xactly Design, an industry-first product for incentive plan design, and two new platform-enabled solutions with it Xactly Design, an industry-first product for…

News Brief April 29

Business handshake, partnership and contract agreement of corporate clients in a meeting room. Crm, b2b and welcome or thank you hand sign of company deal in a marketing presentation with paper data

Demandbase Unveils Marketplace and Developer Portal

Demandbase has made available its Marketplace and Developer Portal, a hub for integrations and partners built to simplify go-to-market (GTM) execution through connected data and workflows. With the Marketplace, customers…

News Brief April 28