by Kelly Lindenau | Dec 1, 2022 | Industry News
RollWorks, an account-based marketing (ABM) platform and division of NextRoll, unveiled the open beta of Keyword Intent, a new intent data solution layered with insights from B2B intent data provider Bombora and peer-to-peer review site G2 to better...
by Klaudia Tirico | Nov 30, 2022 | Industry News
Your website gets tons of traffic… but is it legitimate? Does it positively influence pipeline and lower customer acquisition costs? Chris Golec, a B2B veteran who founded Demandbase in 2006, officially launched his latest marketing technology designed to help...
by Klaudia Tirico | Nov 29, 2022 | Industry News
Looking to add an extra special touch to your holiday communications and beyond? Sendoso, a corporate gifting platform, just launched its first free E-gifting offering that aims to enable small and medium-sized businesses to send E-gifts without contracts,...
by Kelly Lindenau | Nov 29, 2022 | Solution Spotlight
Affinity, a relationship intelligence platform, released Affinity Meetings, a new solution designed to deliver relationship intelligence data from Affinity’s CRM directly within Zoom to provide customer and prospect insights during sales meetings....
by Kelly Lindenau | Nov 22, 2022 | Industry News
Loops.ai, a product growth platform, announced its public launch with $14 million in seed funding in a round led by Scale Venture Partners with participation from Cardumen Capital and several other investors. The platform plans to use the funding to refine its...
by Christina Cargulia | Nov 22, 2022 | Industry News
Women in Revenue (WIR), a non-profit organization, received a grant from Tiger Global Impact Ventures (TGIV), a global tech investment firm, to promote gender equity in sales and marketing roles. The grant comes from TGIV’s Gender Equity in Tech Fund (T-GET), a...
by Mary Gilbert, Folloze | Nov 18, 2022 | Demanding Views
As we near the end of Q4 (one of the most challenging quarters B2B tech has seen in a while), ABM leaders are finding themselves needing to pivot quickly. For many seasoned marketers, this is not a big deal: Marketing in the trenches alongside our sales counterparts...
by Kelly Lindenau | Nov 17, 2022 | Industry News
Loop & Tie, a carbon regenerative gifting platform, released 100% transparent pricing for its Essentials and Premium Tier subscribers and extended the capabilities of its self-service platform to encompass corporate gifting. The enhanced self-service feature helps...
by Kelly Lindenau | Nov 17, 2022 | Industry News
Clearbit, a B2B data activation platform, built a new integration to action G2’s buyer intent data alongside Clearbit’s company intelligence and audience management to help marketers better engage targets at the right time. Customers of G2 and Clearbit can...
by Christina Cargulia | Nov 15, 2022 | Industry News
Jotform, an online forms SaaS solution, released Jotform Teams, a shared workspace for forms and data. The platform seeks to enable users to create forms, tables, E-signatures, reports, approvals and apps within a shared workspace, so the assets are accessible to...
by Kelly Lindenau | Nov 15, 2022 | Industry News
Gong, a revenue intelligence platform, integrated with Snowflake, a data cloud company, to help provide customer-facing teams with unfiltered, AI-enriched customer data for a complete picture of revenue performance and health. Through the partnership, Gong can...
by Kelly Lindenau | Nov 15, 2022 | Industry News
Integrate, a precision demand marketing (PDM) platform, revealed new product features designed to help provide greater insight into cross-channel campaign performance by account, automate target account lists from various sources and ensure more precision with budget...
