Resources
Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!
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DGR TV: Greg Flynn, Brainshark
Greg Flynn, SVP of Products, Brainshark Following the successful launch of its SlideShark iPad…
New ZoomInfo For Salesforce App Offers B2B Data Accuracy Improvements
ZoomInfo has announced a partnership with Salesforce.com that allows Salesforce.com users to instantly update data…
Video: Marketing Automation & Email Marketing
Email marketing is a time-tested, and highly effective, way to reach prospects and customers. This…
Infographic: Growing Revenue Through Alignment
Just in time for this week's Dreamforce conference, we have an infographic especially for Salesforce.com…
Dreamforce 2012 Cloud Expo Highlights: All Star Apps
The Salesforce.com Dreamforce Cloud Expo will open next week in San Francisco with more than…
2012 B2B Marketing Automation Vendor Selection Tool
Raab Associates’ 2012 B2B Marketing Automation Vendor Selection Tool (VEST) draws on nearly 200 data…
Infographic: B2B Marketing Analytics – The Keys To The Boardroom
Marketing analytics is a high-growth industry right now. According to the CMO Survey, the typical…
Infographic: Inside The Mind Of A Demand Gen Manager
We know (or at least we hope!) that most B2B marketers are pretty sharp cookies…
Introduction to Integrated Marketing: LEAD SCORING
Learn the foundational steps your company can take to set up a functional and cost-effective…
Why Readers Lose Interest In Your Email Marketing
Running successful email campaigns is a tough task. All it takes is one misstep to…
The Secrets Of Successful Lead Scoring: A How-To Guide For B2B Organizations
Most B2B organizations understand the basic premise of lead scoring. Yet most companies – including…
Integrating Technology Into Sales And Marketing Collaboration
Rick Burnes, Director of Product Marketing, HubSpot HubSpot is “connecting the dots” of B2B marketing.…
