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Latest In: Content Strategy

ABM Akoonu content marketing marketo Pardot
Akoonu Unveils New MAP And CRM Integrations, Launches Content Planning Module

Akoonu Unveils New MAP And CRM Integrations, Launches Content Planning Module

Akoonu, a digital marketing platform specializing in buyer journey maps, customer personas and content planning, has unveiled expanded…

Industry News May 11
buying journey Forrester Research GoDaddy Lori Wizdo sales funnel
From Funnel Cake To Microfunnels: Describing The Modern Buying Journey

From Funnel Cake To Microfunnels: Describing The Modern Buying Journey

During my time at the recent Forrester Forum For Marketing Leaders, I overheard the “f” word quite a bit.…

Blog May 10
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How To Be Successful In Marketing Without Selling A Thing

How To Be Successful In Marketing Without Selling A Thing

If you want to be successful at content marketing, here's my advice: Ignore everything you've been taught about…

Demanding Views May 6
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