Zeta Global to Acquire Marigold’s Enterprise Business
Zeta Global has entered into a definitive agreement to acquire Marigold’s B2B enterprise software business, including Marigold Loyalty, Cheetah…
News Brief October 14
Latest In: Demand Generation
Today’s Agenda for the B2BMX Lounge at Advertising Week New York 2025
Today is the day— the B2BMX sessions at Advertising Week New York 2025 (AW NewYork) take center stage,…
Blog October 9
Performance Marketing: Unifying Brand and Demand for Pipeline Growth
B2B marketers have operated within a divided framework, often pitting brand marketing against demand generation. This created a…
Blog October 2
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
