Latest In: Event Strategy
acquisitions Cvent data management strategy data strategies demand generation event event marketing hybrid event iCapture inperson event Jifflenow lead capture lead generation Lead Qualification virtual event
Cvent, an event platform, acquired appointment scheduling platform Jifflenow and lead capture solution iCapture to help expand the capabilities of…
Industry News
January 17
audience brand marketing demand generation education event audience event marketing events personalization understanding
From our experience with organizing (and helping businesses organize) thousands of live events, we've realized a fundamental truth:…
Demanding Views
October 20
ABM Accountbased marketing economic uncertainty Integrate precision demand marketing research survey
With rising interest rates, bank failures and more economic headwinds looming, the biggest challenges B2B marketers are up…
Industry News
April 26