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Latest In: Influencer Marketing

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Review Sites Promote Content Creation, Customer Advocacy For B2B Companies

Review Sites Promote Content Creation, Customer Advocacy For B2B Companies

B2B review sites are growing in popularity as marketers realize the added benefits beyond the promotional aspect of…

Industry News March 15
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#B2BMX Day One Highlights Buyer Centricity, Measurement & Alignment

#B2BMX Day One Highlights Buyer Centricity, Measurement & Alignment

Buyer centricity, measurement, influencer marketing and ABM were just a few topics covered during the first day of…

Industry News February 22
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B2B Data Technology Expands To Meet Real-Time Buyer Needs

B2B Data Technology Expands To Meet Real-Time Buyer Needs

B2B marketers need accurate data to better target and engage prospective customers—in real-time. To meet these demands, database…

Industry News February 15
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