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Case Study: SAP Uses ON24 Webcasting To Drive Community-Focused Marketing Strategy

Webcasting is a familiar tool for many B2B marketers. When software giant SAP partnered with ON24 for a…

Industry News February 27
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Facebook Exec Discusses Social Enterprise Marketing Strategies At NYC Cloudforce Event

As the phenomenon that is Facebook continues to blossom as a revolutionary communication platform, so does the opportunity…

Industry News December 6
Tony_Tissot

Optimizing Marketing Spend: 5 Quick Wins Via Marketing Automation

By Tony Tissot, Sr. Director of Marketing, eTrigue An ever-larger slice of the billions spent on BtoB marketing…

Industry News November 15
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