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Latest In: Lead Nurturing

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Formstack Unveils Form-Building Integration For Act-On, Pardot

Formstack Unveils Form-Building Integration For Act-On, Pardot

Data management software company Formstack debuted new integrations with Act-On and Pardot that enable users to incorporate Formstack's…

Industry News May 17
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Salesforce Updates Further Blur The Line Between Marketing And Sales

Salesforce Updates Further Blur The Line Between Marketing And Sales

The convergence of marketing and sales for a holistic view of the customer was the key theme at…

Industry News May 11
account based marketing account scoring campaigns Data management messaging nurturing Oracle Marketing Cloud
Oracle Joins Growing ABM Movement With Account-Based Campaign Features

Oracle Joins Growing ABM Movement With Account-Based Campaign Features

Oracle unveiled new account-based marketing (ABM) capabilities, available through the Oracle Marketing Cloud. The new ABM features are…

Industry News April 28
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