Mariana Unveils Data-Driven ABM Capabilities For Demand Gen Marketers
Mariana is a data-driven marketing automation platform that identifies stakeholders in target accounts for account-based marketing (ABM) and…
Solution Spotlight April 11
Latest In: Personalization
Study: 86% Of Marketers Said They Will Own End-To-End Customer Experience By 2020
To better engage with prospective buyers, marketers need a holistic view of the customer journey to provide personalized,…
Industry News April 8
The #B2Bbuzz: Metrics, Targeting & Messaging Are Key Challenges For Campaign Optimization
[View the story “The #B2Bbuzz: Metrics, Targeting & Messaging Are Key Challenges For Campaign Optimization” on Storify]
Blog April 6
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
