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How Text Messaging Apps Could Apply To B2B: Marketers Eyeing New Channel To Engage Next-Gen Customers

How Text Messaging Apps Could Apply To B2B: Marketers Eyeing New Channel To Engage Next-Gen Customers

Messaging applications are a common appliance on smartphones today. Facebook Messenger, What's App and Slack all play an…

Industry News May 16
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Do Emojis Work In B2B?

Do Emojis Work In B2B?

First there was direct-mail marketing, then came video and mobile marketing – and now we're in the era…

Blog April 18
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3 Key Areas Where B2B Tech Companies Should Encourage Employee Advocacy

3 Key Areas Where B2B Tech Companies Should Encourage Employee Advocacy

B2B tech companies are fueled by innovation. The common goal is to make the day-to-day easier and more…

Demanding Views April 16
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