by Klaudia Tirico | Feb 2, 2020 | Demanding Views
Marketing and sales are now firmly data-driven practices, pushing leaders to find data sources and insights that can give them an edge and grow their revenue. As a result, intent data — which measures the interest of a prospect in a product or service — is growing in...
by Klaudia Tirico | Jan 29, 2020 | Blog
We know that the content marketing landscape is more competitive than ever. It’s not just that there’s more content; it’s the fact that a lot of the content is exceptional. It’s relevant, compelling, even creative. Our goal for the Killer...
by Klaudia Tirico | Jan 29, 2020 | Industry News
Brainshark, Inc., a data-driven sales readiness platform vendor, and TopOPPS, a provider of AI-based sales pipeline management and forecast predictability solutions, have formed a strategic partnership to offer integrated platforms for sales management....
by Klaudia Tirico | Jan 28, 2020 | Industry News
True Influence, a provider of marketing, sales and demand generation solutions, has launched the True Influence Marketing Cloud, a digital marketing platform designed to connect data and customer experiences to help marketing and sales teams understand, acquire and...
by Klaudia Tirico | Jan 28, 2020 | Industry News
Triblio, an ABM company, has launched “Ask an ABM Expert,” a series of short, educational videos that aim to answer key questions about ABM and modern B2B marketing. Premiering today, the first season is hosted by the company’s Chief Customer Officer Andrew...
