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Acquisition Atlanta b2b agency branding go to market strategy growth marketing integrated marketing Modo Modo Sales Enablement Yes&
Yes& Acquires Modo Modo Adobe

Yes& Acquires Modo Modo, Expanding B2B Marketing Presence

Key Takeaways Yes&’s acquisition of Modo Modo expands its B2B marketing capabilities in branding, omnichannel media, sales enablement…

News Brief July 9
AI AI governance AI OS artificial intelligence coaching Custom Agents Gong Mission Big Dipper Revenue AI Revenue operations revops Sales Enablement
Gong Mission Big Dipper

Gong Unveils Industry-First Revenue Harness, Mission Big Dipper

Key Takeaways Gong’s Mission Big Dipper introduces an execution layer designed to govern and orchestrate AI agents across…

News Brief July 8
Anteriad attribution B2B marketing benchmark survey buying groups CFO alignment data strategies Marketing analytics measurement Revenue Marketing
Anteriad B2B Strategies Top Performers

Anteriad: B2B Strategies That Separate Top Performers from the Rest

Key Takeaways High-performing B2B marketers are separating themselves through stronger data foundations, buying group implementation, and more sophisticated…

News Brief July 8
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