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DGR Wistia’s Chris Savage on Why Long Form B2B Video Is Winning Q&A

Wistia’s Chris Savage on Why Long-Form B2B Video Is Winning: The DemandGenReport.com Q&A

Key Takeaways Long-form video is outperforming short clips for business buyers, with 30- to 60-minute videos seeing roughly…

Feature July 13
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CMO Council MartechTribe Launch Apex Matrix Adobe

CMO Council, MartechTribe Launch Apex Matrix to Turn Martech Spend Into Measurable Value

Key Takeaways Top-performing organizations win by matching martech capability to their maturity and business model, not by stacking…

News Brief July 9
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Yes& Acquires Modo Modo Adobe

Yes& Acquires Modo Modo, Expanding B2B Marketing Presence

Key Takeaways Yes&’s acquisition of Modo Modo expands its B2B marketing capabilities in branding, omnichannel media, sales enablement…

News Brief July 9
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