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Informa TechTarget Launches Buyer Intelligence Solution

Informa TechTarget Launches Buyer Intelligence Solution

Key Takeaways Informa TechTarget’s new Buyer Intelligence solution pairs person-level intent data with purpose-built AI skills to help…

News Brief September 17
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DGR HG Insights Katie Allison on AI Trust Stalling and What it Means for B2B Marketers

HG Insights’ Katie Allison on AI Trust Stalling and What it Means for B2B Marketers: The DemandGenReport.com Q&A

Key Takeaways AI usage kept climbing in 2026 but trust in AI tools flatlined, which means an AI…

Feature September 17
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How to Connect CTV Spend to Real B2B Business Outcomes

How to Connect CTV Spend to Real B2B Business Outcomes

Key Takeaways Budget follows what’s trackable, not what’s incremental, so CTV loses dollars to more measurable channels even…

Feature September 16
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