Latest In: Industry News

AI Visibility Audit AI-driven content strategy Answer Engine Optimization B2B buyer engagement B2B Marketing Innovation Brand visibility optimization Generative Engine Optimization GEO Topic Planner Informa TechTarget news Zero-click search trends
Informa TechTarget Generative Engine Optimization with AI strategy. Corpus

Informa TechTarget Launches Two New Content Solutions

Informa TechTarget recently announced the launch of two new content strategy solutions: the AI Visibility Audit and the…

News Brief March 30
AI Search Optimization AI-Powered Search artificial intelligence B2B Buyer Experience B2B Digital Transformation B2B ecommerce customer expectations customer experience digital transformation Ecommerce Site Search Ecommerce Trends Search And Discovery
Algolia 2026 Ecommerce Report B2b ecommerce business online shopping concept

B2B Organizations Shift from AI Expansion to Optimization in E-commerce Search

Artificial intelligence (AI)-powered search is no longer a ‘nice to have,’ but a foundational capability for B2B e-commerce,…

News Brief March 30
ad spend advertising APIs advertising operations AI advertising Anteriad B2B marketing campaign optimization digital operations growth marketing Joel Horwitz Marketing analytics marketing automation natural language execution paid media campaigns revenue generation Synter
Synter Emerges from Stealth Advanced visual programming interface for AI agent integration, illustrating complex data flow and system architecture

Synter Emerges from Stealth With AI Agent to Execute Paid Media Campaigns

Synter, an agentic advertising operations management platform, has emerged from stealth. The company is focused on growth teams…

News Brief March 27
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
dgr event bii
Strategy & Planning Series