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2026 State of Performance TV Report. AI artificial intelligence streaming channels tvScientific
tvScientific streaming Man watching a loading advertisement on a large smart TV screen in a modern living room setting with a plant and lamp.

Performance TV Becomes Advertising’s Top Investment Channel: tvScientific

Performance TV has become the number one channel for advertising investment as marketers face growing pressure to capture…

News Brief February 10
B2beacon Bombora OpenX programmatic media performance Proximic by Comscore
Bombora Zooming in on Digital Marketing Strategy: Magnifier Over Icon

Bombora Expands B2beacon for B2B Campaign Measurement

Bombora is expanding its B2beacon, a digital campaign measurement solution designed to address one of the sector’s biggest…

News Brief February 9
AI Answer Engine Optimization artificial intelligence buyer intent Capterra G2 Gartner GEO GetApp search engine optimization SEO Software Advice
G2 Gartner Empowering B2B Solutions Navigating Business Networks Partnership and Successful Collaboration Through Effective Digital

G2 to Acquire Gartner’s Capterra, Software Advice, and GetApp

G2 recently agreed to acquire the software discovery and recommendation platforms Capterra, Software Advice, and GetApp from Gartner.…

News Brief February 9
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