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Latest In: Industry News

B2B buying committees Vereigen Media
Vereigen Media CRM Customer Relationship Management Platform with Data Analytic User Tool Funnel

Vereigen Expands Its ABM Approach to Target B2B Buying Committees

Vereigen Media is growing its account-based marketing (ABM) services to better support organizations worldwide navigating the rise of…

News Brief February 13
AI artificial intelligence highspot Rob Tarkoff Robert Wahbe Seismic
Seismic Highspot Merger Two CEOs signing merger contracts, gold pens in hand, a massive company logo on a digital screen behind them, business acquisition, formal agreements

Seismic Enters Merger Agreement With Highspot

Seismic and Highspot announced on Feb. 12 that they have signed a definitive agreement to merge the companies,…

News Brief February 12
2026 State of Performance TV Report. AI artificial intelligence streaming channels tvScientific
tvScientific streaming Man watching a loading advertisement on a large smart TV screen in a modern living room setting with a plant and lamp.

Performance TV Becomes Advertising’s Top Investment Channel: tvScientific

Performance TV has become the number one channel for advertising investment as marketers face growing pressure to capture…

News Brief February 10
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