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2025 Digital Ad Trends

Demand Gen Report

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Compliance Meets Creativity: The Role of AI in B2B Video Strategies

In 2025, 89% of businesses are using video as a marketing tool as it increases engagement and has a high ROI compared to other initiatives. Video has been a buzzword in marketing for...

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360 Survey

Pipeline360 Survey Provides Insights into B2B Marketing Growth

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3 B2B Sales and Marketing Trends Reshaping Buyer Demand

Demanding Views
A group of diverse young professionals are laughing and smiling as they look at their phones during a conference or meeting. They are all wearing name badges and appear to be engaged in conversation.

Blackthorn Doubles-Down on Events with New Product Offerings, Executive Hires

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Chassis Cab Modernizes with Data-Driven Sales Strategies

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Totango & Catalyst Unify Product Offerings Through Merger

Totango, an enterprise customer success software, and Catalyst, a customer growth platform, entered a merger agreement to help improve customer experiences by combining their platforms. The combined organization will be led…

Industry News March 4
Digitalzone

Digitalzone Expands C-Suite With 2 New Hires

Digitalzone, a B2B marketing and demand gen solutions provider, appointed Sonjoy Ganguly as Chief Product Officer (CPO) and Thomas Koletas as Chief Revenue Officer (CRO). In their new roles, the pair plan to guide…

Industry News March 4
Folloze

Folloze Launches Website Engager To Help Personalize Web Pages

Folloze, a no-code B2B buyer experience platform, released the Folloze Website Engager, a new toolkit designed to turn website visits into personalized experiences to help generate first-party engagement insights. Built within Folloze…

Industry News March 4
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