Demand Gen Report
AI Agents Revolutionize B2B Marketing in 2025: From Automation to Strategy
The growing impact of artificial intelligence (AI) was the story of 2025. The MarTech industry was no different as B2B marketers increasingly relied on and piloted different ways to incorporate...
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Nooks and LeadIQ Partner to Enhance Mobile Data Accuracy for Sales Teams
Nooks and LeadIQ are bringing mobile data validation and enrichment capabilities to the Nooks AI Sales Assistant Platform (ASAP). Through this new partnership, the companies are helping sales teams improve…
Industry News February 24Scale Smarter, Not Harder: Adapting Your B2B Buyer Journey in 2025
If you’re running a small to mid-sized B2B business, you’ve likely felt the ripple effects of a seismic shift in buyer behavior. Gone are the days when sales teams controlled…
Demanding Views February 21How Industrious Boosted Lead Generation with Smarter Ad Strategies
Industrious, a provider of flexible workspaces, was focused on growth. The goal? Increase high-quality lead generation without inflating cost-per-lead (CPL). This meant finding a solution that not only drove growth,…
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