Demand Gen Report

Spotting Weak AI Content in Proposals: A Practical Guide

Most people today can spot lazy artificial intelligence (AI)-generated marketing copy. Proposals are more subtle. They’re polished in a way that seems professional at first glance, containing attributes such as...

Wasabi Technologies Programmatic ad bidding system. Interactive dashboards, ad campaigns and programmatic advertising analytics. Smart algorithms driving successful online social media advertising strategies

Latest Posts

Ecommerce analytic, data driven marketing, customer decision, review, experience concept, flat design vector banner with character figure.

Informa TechTarget, Salesloft Partnership Focused on Data-Driven Prospecting

Informa TechTarget and Salesloft are offering a new integration designed to help their customers build and accelerate pipeline, concentrating on efficiently identifying and effectively engaging prospects in an active buying…

News Brief June 30

Go to market strategy gtm strategy is shown on the photo using the text

Apollo.io Appoints New CMO, CRO to Accelerate GTM Innovation

Apollo.io, a leading artificial intelligence (AI)-powered go-to-market sales platform, recently announced the appointments of Marcio Arnecke as Chief Marketing Officer (CMO) and Adam Carr as Chief Revenue Officer (CRO). These…

News Brief June 5

Demand Gen Report Names New Editor

DemandGenReport.com is pleased to announce the hiring of James Hickey as the new editor at the website owned and operated by Emerald, the nation’s leading tradeshow company. Vito Salvatore, Associate…

Blog June 4