Demand Gen Report
Mediafly Enhances AI Capabilities with Appinium Acquisition
Revenue enablement company Mediafly has completed the announces the acquisition of Appinium. The deal adds the number one Salesforce-native learning management system to Mediafly’s product suite, consolidating marketing, sales, service and...
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Jasper Launches AI Studio To Help Teams Build & Scale Gen AI Solutions
Jasper, an AI marketing platform, expanded its product suite with the launch of Jasper Studio, which seeks to design and deploy AI apps and workflows.
Industry News December 18What B2B SaaS Can Learn From Netflix’s Churn ‘Problem’
On the surface, it seems like video streaming platforms like Netflix have a churn problem: A recent report found that 50% of users have signed up, canceled and then resubscribed…
Demanding Views December 13Demandbase Brings Intent Data Offerings To Salesforce Prospecting Center
Demandbase, an account-based GTM platform, teamed up with Salesforce to bring its intent data into the Salesforce Sales Cloud Prospecting Center. This integration reportedly leverages Demandbase’s data — drawn from…
Industry News December 12