Demand Gen Report
Data Accessibility Affecting AI Adoption for B2B Marketers: Hightouch
A new report from Hightouch found that even though marketers most often cite tools as their top pain point, 75% of the time the reason is actually disconnected data. The...
Latest Posts
The Top Three Factors Influencing The AI Landscape In 2025
In 2024, AI adoption surged to 90% — and following that rapid onboarding, 76% of marketers are optimistic about AI’s future. As AI completes its shift from a novel concept to…
Feature January 8
Delivering A 1:1 Brand Experience At Scale With Agentic AI
If you’re keeping up with the generative AI trends, you’ve no doubt seen the recent explosion in “agentic AI” — AI agents that can autonomously interact with customers. These agents…
Demanding Views January 7
Marketbridge Expands Into EMEA Via April Six Acquisition
Marketbridge, an integrated growth consultancy and marketing firm, completed its first EMEA acquisition by incorporating April Six, a global marketing and PR group, into its portfolio.
Industry News January 6
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
