Demand Gen Report

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B2B Marketers Changing Strategies Due to Current Economic Climate: Harris Poll

An astounding 96% of B2B marketing leaders are revising their company’s strategies due to the current challenging economic environment, incorporation of artificial intelligence (AI) tools and a generational shift in...

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Latest Posts

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Reaching & Pre-Qualifying B2B Decision-Makers With An Interactive Video Strategy

Since 2019, total B2B ad spend within the U.S. has almost tripled, with 2024 spend projected at more than $20 million. This unprecedented growth, fueled largely by industry shifts toward…

Demanding Views September 6

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Marketbridge Launches New Marketing Consultancy For Growth-Focused Organizations

Marketbridge, a growth consulting and marketing firm, launched a new consultancy “powerhouse” that incorporates the specialties of five firms — COMM, fama PR, Intelisent, MarketBridge and Quarry — with the goal…

Industry News September 5

4 B2B Marketing Lessons You’ll Learn At #B2BMXEast

There’s a lot of innovation surrounding B2B Marketing Exchange East: A new name and location, and for the first time ever, the event is book-ended by two days of immersive Workshops…

Blog September 4