Demand Gen Report

3 B2B Sales and Marketing Trends Reshaping Buyer Demand

Integration of AI across channels. Purpose-Built Enterprise LLMs. Demand for personalized content. A questionable first quarter start to 2025. Economic uncertainty for the months ahead. Are you feeling overwhelmed by...

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Responsive Unveils AI-Powered SRM Platform; Strengthens Seismic Partnership

Responsive revealed its AI-powered strategic response management (SRM) platform, which is designed to help organizations seamlessly collaborate and respond to information requests. The company also strengthened its partnership with sales enablement…

Industry News May 6

The Power Of Event-Led Growth In 2024

Business today primarily happens in a digital environment, leaving people hungry for authentic, in-person experiences. Event marketers have the unique opportunity to capitalize on this appetite for human interaction, make…

Demanding Views May 3

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RollWorks Launches Dashboard Designed To Optimize ABM Strategies

Account-based platform RollWorks, a division of NextRoll, released Command Center, an interactive ABM dashboard that seeks to unify buying signals into a single, intuitive interface to help connect insights to actions…

Industry News May 2