Resources
Categorized in two ways – by Type and by Topic – the Resource Center offers access to webinar coverage, white papers, E-books, Infographics and more. Looking for the latest custom content covering marketing automation, lead scoring or nurturing? This is where you’ll find it!
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2022 Marketing Platform Guide: Experts Sound Off On The New Role Of Technology
Over the past decade, marketing automation platforms (MAP) have become the center of most tech…
Top 7 Social Media Strategies CMOs Must Adopt In 2022
Social media plays a crucial role in attracting customers, and its importance in marketing strategies…
CXO Conversations: Reachdesk Co-Founder/CRO On Modern Direct Mail, Anti-Swag
Welcome back to Demand Gen Report’s CXO Conversations, a video interview series that provides our…
10 Key Terms You Should Know About Email Marketing
When used properly, email marketing is an effective and valuable strategy — but if you…
Why Account Insights Are The Missing Link In ABM Success
ABM focuses on targeting the right accounts at the right time and treating your prospect…
RevOps Reality Check
In a few short years, revenue operations (RevOps) has transformed from an industry buzzword into…
The Marketer’s Guide To Interactive Content Success
Interactive content is powerful — it’s eye-catching, engaging and, let’s be honest, looks infinitely cooler…
7 Tactics To Increase Customer Lifetime Value
Instead of focusing on one-off purchases from new buyers, it can be more valuable for…
The Next Generation Of Intent: From Data To Actionable Insights
When in-person meetings and trade shows were the norm, restaurants, conference rooms and event halls…
How To Create A Powerful Email Marketing Funnel
Email marketing funnels help B2B practitioners win customers at all stages of their buying journey.…
What’s Working In Personalization? Marketers Rely On Relevancy To Drive Targeted Buying Experiences
Personalization is no longer a demand — it’s an expectation. With clear influences on the…
10 Content Marketing Trends To Watch In 2022
The Covid-19 pandemic caused dramatic changes in consumer behavior, paving the way for video, digital…
