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DemandCon 2012: B2B Marketers Learning To Overcome Persona Panic

Do buyer personas make B2B marketers nervous? If you ask Jay Gaines, Group Director at SiriusDecisions, the answer…

Industry News October 2
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Dreamforce 2012 Roundup: Selling The Social Enterprise

This year's Dreamforce event, held last week in San Francisco, was certainly bigger than ever, with Salesforce claiming…

Industry News September 25
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Treehouse Interactive Unveils Updates To Marketing Automation Solution

Treehouse Interactive this week announced a series of updates to the company's MarketingView marketing automation solution, including new…

Industry News September 21
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