Latest In: field marketing

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Epoch Launches EpochX To Help Marketers Measure Event Driven Pipeline

Epoch Launches EpochX To Help Marketers Measure Event-Driven Pipeline

Key Takeaways Epoch is expanding into external marketing events with EpochX, a platform designed to connect registrations, attendance…

News Brief August 18
6sense ABX AI BDR field marketing Kerry Cunningham MQLs multithreading The 2025 Science of B2B BDR Benchmark: Succeeding in a Changing Landscape
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The Keys to BDR Success Amid Industry Changes

The role of BDRs and SDRs is evolving, shaped by advances in AI, buyer behavior, and the need…

Feature April 9
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The Future Of Events: B2B Speakers & Event Experts Sound Off On The Ideal Hybrid Model

The Future Of Events: B2B Speakers & Event Experts Sound Off On The Ideal Hybrid Model

Throughout 2020, Demand Gen Report has spoken with a variety of B2B marketing and sales practitioners and thought…

Industry News December 18
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Your AI Doesn’t Have an Intelligence Problem. It Has a Data Problem.

Key Takeaways The report details that AI performance depends less on model sophistication and more on whether the…

Blog August 31
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Campaign Optimization Series
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Strategy & Planning Series