B2BMX 2026 Tracks: Crafting Stories That Captivate and Convert
In a crowded digital landscape, creativity and authenticity are your greatest assets. The Content, Creative & Storytelling track…
Blog February 26
Latest In: Pam Didner
B2BMX 2026 Tracks: Rethinking Go-to-Market Strategies for Measurable Growth
In today’s competitive landscape, aligning sales, marketing, and customer success is no longer optional—it’s essential. The GTM Strategy…
Blog February 25
Pam Didner’s Guide To Harnessing AI For B2B Lead Generation: #B2BMX Day 1 Recap
The 2024 B2B Marketing Exchange East kicked off on Oct. 1, and B2B Marketing Consultant, Author and Speaker…
Blog October 2
OpenAI’s Dane Vahey to offer Keynote Address at B2BMX 2026
Dane Vahey, Head of B2B Marketing at OpenAI, will deliver a keynote address at B2B Marketing Exchange (B2BMX)…
Blog February 23
#B2BMX 2022: Connection, Collaboration & Content Drive Marketing Success
The excitement about connecting in person at the 2022 B2B Marketing Exchange was palpable: For many, it was…
Industry News March 3
Chatbot Bootcamp: Training Virtual Assistants To Enhance The Customer Experience
A key value of chatbots is that their artificial intelligence means they can provide answers and be ready…
Industry News April 22
#B2BMX: Harnessing AI To Power Customer Engagement; Having A Media Brand Mindset For Content
B2B marketers react to the thought of artificial intelligence (AI) in different ways, said Pam Didner of Relentless…
Industry News February 27
5 #Bii19 Sessions On My Can’t-Miss List
In our digital age, having the right resources is pivotal to success. But as more tools and trends…
Blog July 10
Top B2B Marketers Share Their New Year’s Resolutions
As 2019 kicks off, it's time to reflect on your goals for the New Year and brainstorm how…
Blog January 2
DGR Book Club: 3 New Reads To Help Marketing & Sales Teams Grow
“Summer reading” may be a thing, but in my opinion, Fall is the ultimate season for snuggling up…
Blog October 3
5 Ways #B2BMX Will Look At Marketing Through A New Lens
via GIPHY To be successful in today's B2B marketplace, companies must make innovative decisions throughout their organization to stay above the…
Blog August 1
Resources
Events & Webinars
Why B2B Marketing Teams Need To Think BRAVE
February 19, 2025
Demystify Your GTM Strategy With The 9 “Cs”
February 12, 2025
Building Predictable Pipeline With Matt Heinz
February 5, 2025
Creating Effective Brand Messaging That Drives Revenue
January 29, 2025
