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Latest In: ABM/ABX

Demandbase
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Demandbase Rearchitects Product & Brand Experience With New Sales Features

Demandbase, an account-based go-to-market (GTM) platform, launched a new sales experience within Demandbase One designed to help equip…

Industry News October 1
Blue Yonder Grubhub Lumen Technologies Versique
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Striking The Right Balance Between ABM & Demand Generation In B2B Marketing

The line between account-based marketing (ABM) and demand generation is blurrier than ever, leaving marketers wading through murky…

Feature September 25
#B2BMX B2BMX East
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4 B2B Marketing Lessons You’ll Learn At #B2BMXEast

There’s a lot of innovation surrounding B2B Marketing Exchange East: A new name and location, and for the…

Blog September 4
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
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Strategy & Planning Series