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Latest In: Demand Generation

B2B Sales Enablement LeadIQ mobile data validation Nooks sales tools
Nooks and LeadIQ are bringing mobile data validation and enrichment capabilities to the Nooks AI Sales Assistant Platform (ASAP). Through this new partnership, the companies are helping sales teams improve connection rates by providing streamlined, automated verification and enrichment of mobile contact information.

Nooks and LeadIQ Partner to Enhance Mobile Data Accuracy for Sales Teams

Nooks and LeadIQ are bringing mobile data validation and enrichment capabilities to the Nooks AI Sales Assistant Platform…

Industry News February 24
CMO engagement content strategy Fractional Marketing full-funnel strategy marketing experience
Plan, goal and successful business strategy. Growth. Path to the success. Vector illustration.

Scale Smarter, Not Harder: Adapting Your B2B Buyer Journey in 2025 

If you’re running a small to mid-sized B2B business, you’ve likely felt the ripple effects of a seismic…

Demanding Views February 21
AI-powered advertising Arm Candy Cognitiv customer experience deep learning Industrious intent-driven marketing
Using Cognitiv, an advanced AI-powered advertising platform, Industrious was able to reduce overall cost-per-lead and improve the relevance of leads generated.

How Industrious Boosted Lead Generation with Smarter Ad Strategies

Industrious, a provider of flexible workspaces, was focused on growth. The goal? Increase high-quality lead generation without inflating…

Case Studies February 20
B2B Marketing Exchange
B2B Marketing Exchange East
Campaign Optimization Series
Buyer Insights & Intelligence Series
Strategy & Planning Series