Latest In: Demand Generation

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Over Half of Marketers Send Paid Traffic to the Wrong Destination Pages

Over Half of Marketers Send Paid Traffic to the Wrong Destination Pages

Key Takeaways Unbounce and Ascend2 found that many B2B marketers still send paid traffic to generic pages, weakening…

News Brief August 10
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DGR Treasure AI's Rafa Flores Explains How to Connect First Party Data to B2B Pipeline Impact

Treasure AI’s Rafa Flores Explains How to Connect First-Party Data to B2B Pipeline Impact: The DemandGenReport.com Q&A

Key Takeaways Treasure AI rebuilt its platform to be fully AI-native in 12 months while holding onto 90%…

Feature August 10
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DGR AddEvent Joep Leussink How a ‘Permission Based Presence’ Can Help Marketers Win Brand Trust

How a ‘Permission-Based Presence’ Can Help Marketers Win Brand Trust in a Fragmented Digital World

One of the most valuable tools for marketers today has also proven to be one of their peskiest…

Demanding Views August 7
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