Latest In: Demand Generation

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Adwave Patriot Auto Group CTV

How Adwave Enabled Patriot Auto Group to Expand Its Reach, Grow Sales With CTV: Demand Gen Report Case Study

Key Takeaways Patriot Auto Group used AI-generated connected TV ads to lift showroom visits 34% in four months,…

Case Studies July 9
#B2BMX Summer Camp AI marketing Convertr data governance data integrity Data Quality demand generation Jason Gladu lead data marketing operations real-time validation revops
Summer Camp Speakers

New B2BMX Summer Camp Session Added: Convertr Offers Playbook for Data Integrity in the AI Era

Key Takeaways Convertr’s Jason Gladu will host a webinar detailing how AI doesn’t just speed up your workflows:…

Blog July 8
AEO AI AI Overviews Answer Engine Optimization artificial intelligence B2B buyer evaluation generative search GEO search marketing security documentation self-serve buying
DGR DGR April Bosworth Televerde Why Evaluation Is Being Curated by AI

The Demand Gen Engine: Why Evaluation Is Being Curated by AI

A buyer opens a browser tab and types, “Best solutions for…” Before a single traditional search result appears,…

Demanding Views July 7
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Campaign Optimization Series
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Strategy & Planning Series